New website for SEPT 2007!! We decided to combine our two main websites, outsidein.co.uk and lumie.com, into one smart new website with the best bits of both and then some. It has all the information that we know visitors value but we're also making it easier to find your way around, compare products and stay up-to-date with light therapy developments.
Lumie is actually the public face of Outside In. So if you're familiar with Outside In and were wondering what had happened to it, this should explain everything…
Outside In was established in 1991 and from the start the company's sole focus was the therapeutic effect of light and its effects on sleep, circadian rhythms and SAD (Seasonal Affective Disorder). As Europe's leading light therapy specialist, the Lumie brand benefits from a wealth of scientific knowledge and over 16 years of customer insight.
Lumie is a trademarked brand of Outside In, created in 2002 to offer consumers stylish light therapy products to suit their lifestyles. The range has been a massive success, in fact the Bodyclock range of 'dawn simulators' are fast-becoming the world's best-selling form of light therapy. In the UK, Lumie products are now available through major retailers like Boots and John Lewis with a network of distributors across Europe and the USA.
Lumie has brought light therapy up-to-date and into the mainstream health and well-being arena. Many more people are learning about the benefits and 'word-of-mouth' recommendations ensure that the Lumie brand is well-recognised.
With this in mind, we decided it would be less confusing if people had just one light therapy name to remember, so this summer we've moved everything Outside In over to Lumie where it's all been given a fresh new look and feel.
We hope you like it. We also hope you'll tell us if you don't.